samedi 20 février 2016

Value of an 'Ultimate' shaft

I'm curious why some are prepared to pay a massive premium for an 'Ultimate' or similar shaft? Are these made differently to the 'non-Ultimate' variety? Or do they just look prettier with the 'evenly-spaced arrows that are often mentioned? All these modern shafts must come from the same manufacturing process but there's a massive mark up once a cue-maker classes them as 'Ultimate' or 'Selected' etc. Do most of the players that buy these cues expect them to improve their game or are they bought just as investments to sell on for a quick profit?
Are we just buying into the 'designer mentality' where we pay a huge price for having a sought after item that could be classed as a status symbol. Apparently Ronnie O'Sullivan uses a cue such as this but would he play just as well with a cue that sells for a quarter of the price? Just a though.
Value of an 'Ultimate' shaft

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